Victoria Leeds shopping centre leads the way into Ride to Work Week

West Yorkshire residents invited to find out more about free local cycling activities

On Monday 12 March the Victoria Leeds shopping centre in Leeds city centre will be partnering with the West Yorkshire Combined Authority and Love to Ride to celebrate the start of the national cycling campaign, Ride to Work Week.

From 10:30am to 6:30pm the Combined Authority’s CityConnect team will be at Victoria Quarter’s Briggate entrance with some fun challenges to take part in, information on how everyone can get involved in cycling and events this spring, details about free cycle and bike maintenance training and an exclusive prize draw.

Victoria Leeds is currently working with the Combined Authority on a range of initiatives to promote sustainable travel. This includes working with the CityConnect team to become a Bike Friendly Business and supporting the Local Authority in their ambition to make cycling an attractive and convenient mode of commuting for the centre’s employees.

Victoria Leeds is also a member of the Combined Authority’s Travel Plan Network, committed to promoting all methods of sustainable travel to employees. Encouraging commuters to leave the car at home and commute using more sustainable methods will reduce congestion and air pollution within our region’s towns and cities.

West Yorkshire Police and Morrisons Head office in Bradford, Dewsbury Hospital and Kirklees Council will host similar events for their employees throughout the week. The Love to Ride CityConnect team will be offering advice to get bikes ready for spring and at some of the events there will be a bike maintenance expert on hand to fix punctures, creaking chains, squeaky brakes and more.

There will also be challenges, a chance to sign up for Ride to Work Week and details of support for those employees who are considering cycling to work.

Cllr Keith Wakefield, Chair of West Yorkshire Combined Authority Transport Committee, said:

“Evidence shows that commuting on a bike reduces stress and makes people more alert for the day ahead. It can save thousands of pounds in fuel and parking, and crucially, each person swapping from a car onto a bike significantly reduces air pollution. This has recently been the focus of a large local public consultation and is a key priority for Leeds City Council and the Combined Authority.

Seeing employers within the region supporting initiatives such as these gives me confidence that the importance of changing people’s travel habits is being prioritised. Encouraging employees to move to sustainable modes of transport is both great business sense and demonstrates admirable corporate social responsibility within these organisations.”

Robert Dadzie, Environmental and Community Coordinator, from Victoria Leeds said;

“At Victoria Leeds we’re helping to support the city’s vision for sustainable transport. Achieving this goal preserves the quality of our natural environments and also helps to enhance the health and wellbeing of our local communities.

Cycling is one of the many initiatives that we are promoting throughout 2018 to make Leeds a positive place for our employees and shoppers alike.

With the days getting longer, and milder weather rumoured to be on the way, there couldn’t be a better time for people to take the first step toward regularly commuting on two wheels”

During Ride to Work Week, from 12 – 18 March, there are exciting incentives available for people who log their first cycle commute, people who encourage others to get involved, and people who pedal all week. Along with all the personal benefits cycling offers, there many reasons to open the shed, dust off the saddle, pump up the tyres and hop on.

The CityConnect project works in partnership with Love to Ride throughout the year on a range of events and challenges to encourage more people to commute to work by bike

For more information and to sign up now visit: www.lovetoride.net/cityconnect